Monthly Archives: April 2013

  Annique Bennett has been director of the Monroe Chamber of Commerce for a year next month, and in that time has taken the chamber in a new direction, leaning toward online marketing and cross-marketing with other events and organizations. Photo by Dan Armstrong   The Monroe Monitor & Valley News—Wednesday, April 24, 2013 Monroe, [...]

    Successful hotel marketing recognizes the paradigm shift between engagement and interruption. In the present market, travelers want information and memorable experiences—not hype and persuasion. Furthermore, they want what they want on their own terms and timelines as they organize trips and activities that are often spontaneous and rarely linear.

 Racing along on a [...]